![]() Whether it is in terms of textile, pattern, logo, sports shoes, everyday shoes, more than a hundred years of history provides a lot of basis for new products. With a history of over a hundred years, the company has a lot of archives. Le Coq Sportif, the 100% French sneaker brand But of course, everything is well controlled by the brand to keep the image of quality that has been forged in 130 years of history. When the idea of reopening the textile production centre in Romilly-sur-Seine came up, it was imperative for the brand to work with French partners, especially those from Troyes, in order to promote the brand's territory of origin and also to be able to highlight this Made in France, which is a guarantee of quality in France, Europe and internationally.īut to meet the different demands of Asian countries, the French brand has chosen to work directly with Japanese or Korean designers in order to best adapt the ranges and models to the requirements of the Asian markets and even in some cases, to create a range or a product especially for this market. As early as 1939, at the New York World's Fair, the company presented the "Sunday Suit", which was the first tracksuit in history created by the brand. In addition to sports articles, the company quickly took on a branch, which was then very rare among existing sports brands, that of lifestyle, sportswear. The Le Coq brand has always had know-how and no longer needs to prove it thanks to its history. 100 years after the last Summer Olympic Games organised in France and already equipped by Le Coq Sportif. But it doesn't stop there, Le Coq Sportif is in partnership with the Renault Formula 1 team, with the boxer Tony Yoka, but also present with athletes in Tennis as well as with the Paris Opera.Īnd it was announced at the beginning of March 2020, Le Coq Sportif will be the equipment supplier of the French teams for the 2024 Olympic Games which will take place in France. In Rugby with Racing 92 since 2017 or more recently with the XV de France. They will equip the distinctive jerseys of the Tour De France since 2012, in football by equipping AS Saint-Étienne and Troyes in France and Fiorentina and Atlético Minero or the Cameroonian football federation internationally. The French brand had a difficult time, but was able to come back and come back strong! Proud of its heritage, the Le Coq brand reinstalled a development centre in Romilly-sur-Seine in 2010 and two years later opened a textile production centre.Ĭombined with an important return to French and international sport. Between 19, Le Coq Sportif enjoyed great notoriety and was the sports equipment supplier for the majority of football and rugby clubs. ![]() It quickly became the brand of French sport, supporting amateur and professional athletes, clubs and international federations. ![]() The company quickly became one of the world's leading sports brands. Le Coq Sportif, the French touch since 1882įounded by Emile Camuset in his textile workshop and a sports fan, Le Coq Sportif was created in 1882 in Romilly-sur-Seine in the Aube region. ![]()
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |